Field notes from operators.
Two shelves, two paces. The Library is evergreen — guides, reports, articles you'll reference for years. The Journal is weekly — field notes from active B2B engagements, syndicated from Substack.
The Library
Read once. Reference forever.
Long-form guides, deep-dive reports, and editorial articles built to outlive the news cycle. Shopify Plus B2B, Akeneo PIM, AI commerce, ERP integration.
The Journal
What we're thinking, weekly.
Field notes from active engagements, syndicated from the Substack feed. Sharper, faster, less polished. Subscribe to get it in your inbox.
The operator's reference shelf.
Canada Digital Transformation Grants for B2B
Federal funding for Canadian manufacturers and distributors: REGI, tariff response, AI adoption and BDC LIFT — which are grants, which are loans.
Ontario Digital Transformation Grants for B2B
Ontario funding for manufacturers and distributors: Ontario Together Trade Fund, AMIC, the manufacturing tax credit — and why there is no ESSOR equivalent.
Quebec Digital Transformation Grants for B2B
Which Quebec grants actually fund B2B eCommerce work for manufacturers and distributors. ESSOR, PSCE and RTRI amounts, eligibility and timing — verified at source, August 2026.
What we're thinking, weekly.
SUBSTACK Inside Companies Adopting AI. The Technology is not the Problem.
It was my birthday this weekend. And beside enjoying cakes, friends and family, I was thinking about a strange fact: in the last months of consulting I’ve seen the inside of more companies than in my …
SUBSTACK Canadians love AI. Canadian companies still can’t cash it in.
Anthropic just published its first Canadian country brief , and one number should make every executive in this country uncomfortable. Canada ranks eighth in the world in Claude usage. Per person, Cana…
SUBSTACK My B2B eCommerce Maturity Model: 11 Levels, and How to Find Yours
Most distributors talk about B2B eCommerce like a light switch. You have it or you don’t. That framing is why so many transformation projects stall. B2B eCommerce isn’t a switch. It’s a climb, and the…
Get The Journal in your inbox.
Weekly B2B eCommerce field notes from Rudy Abitbol. No fluff, no AI-generated filler — real operator perspective on Shopify Plus, Akeneo PIM, and the AI layer.